WBL Privacy Policy



World Bowling League owned by League Sports Co ("WBL," “We”, “Our” and “Us”), is committed to protecting your privacy. Please read this Privacy Policy (“Privacy Policy”), as well as Our Terms of Use for more details about how We use information about you, that you submit to worldbowlingleague.org (the “Website”) or that We otherwise obtain, for example through Our business dealings or other interactions with you or others. This Privacy Policy explains how We collect and use such information. IF YOU ARE UNDER 18 (EIGHTEEN) YEARS OLD, PLEASE TALK TO YOUR PARENTS BEFORE USING THE WEBSITE OR PROVIDING YOUR NAME OR OTHER PERSONAL INFORMATION TO THE WEBSITE OR OTHERWISE TO WBL. YOU SHOULD NOT SUBMIT INFORMATION TO THE WEBSITE OR TO WBL WITHOUT YOUR PARENT'S PERMISSION (OR A PERSON WITH PARENTAL RESPONSIBILITY FOR YOU).


This Privacy Policy explains the types of information We may collect, how We may use and disclose the information once it is collected, and, where applicable, how you can stop Us from collecting, using, disclosing or continuing to hold your information.

Our values guide everything that We do – including how We use your information. We are strongly committed to keeping your information safe. This commitment exists throughout the lifecycle of your information, from the use or access of WBL Website and/or Content or services or products which uses information to the deletion of that information.

This Privacy Policy does not apply to any third-party websites, content, data, information, applications, goods, services or materials (“Third Party Services”), even if a link to such Third-Party Services (including social media services) becomes available to you while using WBL’s Website and accessing content made available by Us. The information that you share with Third Party Services will be governed by the specific privacy policies and terms of service or use of the Third Party Services and not by this Privacy Policy. By providing these links, We do not imply that We endorse or have reviewed these sites. Please contact the Third-Party Services directly for information on their privacy practices and policies.

If you object to the practices described in this Privacy Policy, you should (a) remove Our cookies from your computer/mobile device after leaving Our Website; and (b) discontinue your use of Our Website and/or any other WBL products or services or Content.


This Privacy Policy is to be read and understood along with the cookie policy (“Cookie Policy”), terms of use (“Terms of Use”), disclaimer (“Disclaimer”) and other WBL policies (collectively referred to as ‘WBL Policies’), which are applicable to you when you visit, access, browse and/or use Our Website and any other Content or product or services. By using Our Website, you signify your acceptance of the Privacy Policy and expressly, freely and unambiguously consent to Our collection, use, disclosure, and retention of your information as described in this Privacy Policy.

We encourage you to keep and regularly review this Privacy Policy to stay informed about Our information practices and how you can contribute in safeguarding your privacy.


  1. Personal Information:

You can freely explore Our Website without sharing any personal information. However, if you wish to engage in any activities, such as contests, forums, game, or want to receive updates from Us, including but not limited to news, event alerts, newsletters, or wish obtain any product or service, and special offers from Our partners, We may request you to provide some or all of the following types of information:

Categories of personal data

Type of data

Name and contact details

  • your name;

  • your address (including city, state/province, country and zip/postal code);

  • your email address;

  • your telephone numbers.

Biographical information

  • your date of birth;

  • your gender;

  • Identity information;

  • your job title and employer.


  • information about your favorite WBL events, personalities, and other subjects of interest to bowling fans or you.

If you are a Website user and choose not to provide such information, it is possible that some of the features or services offered by Us will not function.

  1. Information collected via third parties:

Our Website may contains links to websites that are not operated by WBL. These third parties may collect data from you and share some of that data with Us. WBL is careful when choosing its partners, sponsors, and affiliates, but WBL is not responsible for any use of personal information by such third parties. We do not monitor, control, or endorse privacy practices of third parties. We recommend that you view the privacy policy posted on each website that you use to confirm that the site's policies are acceptable to you. We may collect personal information about you that is provided to Us by third parties.


  2. The purpose for which We use and process your information and the legal basis on which We carry out each type of processing is explained below:

If you browse or access Our Website

When you visit Our Website, We may gather and analyze your personal data to gain insights into your Website usage. This data processing is essential for fulfilling Our contractual obligations to you and falls within Our legitimate business interests aimed at enhancing the Website based on your interactions.

If you register and access an account on Our Website.

When you register and create an account on Our Website, we will use your personal information to complete the registration process and to identify you when you log in to your account. This is essential for fulfilling Our contractual commitments to you as a registered user and for Our legitimate business interests, which include enhancing the Website or its content or services based on your usage.

Marketing and communications

If you've chosen to receive promotional receivables from Us or Our business partners, We'll use your personal information to send these to you.

However, We won't send any marketing materials unless you've specifically agreed to receive them.

To adhere to statutory obligations and for administrative and other operational necessities pertinent to Our business operations.

When you visit Our Website or engage with Us in a business contact or in any communication capacity, We have a legitimate interest in processing your personal information. This processing is necessary to fulfill Our legal obligations, protect Our legal rights, maintain the integrity of the sport of bowling, safeguard the interests of third parties, and conduct essential business operations and other related functions.

To comply with Our contractual commitments

We collect and use your personal information when it's required for Us to fulfill a contract that We have with you, an entity related to you, a third party, or a contract that involves you in any way.

Cookie Usage for Website Analysis

We use cookies on Our Website to learn how people use Our Website. In this regard, when non-essential cookies gather your personal information, We need your consent to collect this data for processing purposes.

If you've given Us consent for any purpose, you can always withdraw that consent without any cost. However, this withdrawal won't affect the legality of processing your data based on your consent prior to its withdrawal. To withdraw your consent, simply contact Our Data Protection Officer (“DPO”) using the contact information listed below.


We respect your privacy and are committed to ensuring that you receive only the communications you want. We will never send you unsolicited promotional communications. Promotional electronic communications will be sent to you only if you have willingly subscribed to receive them. Additionally, We may share your personal information with third parties, as explained below, to enable them to send you promotional electronic communications if you have opted to receive such updates. These promotional communications may encompass newsletters, or emails regarding news, tournaments, competitions, ticketing and exclusive offers from Us.

You have the right to opt out of receiving electronic communication from Us anytime:

  • by either contacting Our Data Protection Officer (DPO) using the provided contact information; or

  • by utilizing the "unsubscribe" link found in Our electronic promotional communication.

If you wish to close your account and delete your profile, please reach out to Our DPO using the contact details provided below. Your privacy preferences are important to Us, and We strive to ensure a secure and tailored experience for all Our users.


  1. Within the group of companies.

We may share your information within the Our parent or group of companies or affiliates. We may share it in order to perform a contract with you, for administrative purposes, or when We have a legitimate interest in doing so.

  1. With external organisations.

We share your information with other organisations that are not directly linked to Us under the following circumstances:

  • Service providers.

We may share your information with other organisations that provide services on Our behalf. We may do this to perform a contract We have entered into with you, where it is in Our legitimate interests or with your consent.

Please find the name of Our external service providers along with their Privacy Policy and Terms of Use:

Service provider

Link of their policies


Term of Use:

Privacy Policy:

  • Advertising partners.

We may also share the information collected through your use of Our Website with Our advertising partners, as set out in Our Cookie Policy. These partners help Us deliver relevant advertising across Our offerings.

Please find the name of Our advertising partners along with their Privacy Policy and Terms of Use:

Advertising partners

Link of their policies


Term of Use:

Privacy Policy:

  • Agencies and authorities if required by law.

We may reveal your information to any law enforcement agency, court, regulator, government authority, or in connection with any legal action if We are required to do so as to meet a legal or regulatory obligation, where the request is proportionate, or otherwise to protect Our rights or the rights of anyone else (for example, in response to a valid and properly served legal process such as a warrant). If We have your contact details, We will take reasonable steps to attempt to notify you prior to disclosing your information unless (i) prohibited by applicable law from doing so, or (ii) there are clear indications of unlawful conduct in connection with your use of WBL’s Website.

  • Event sponsors and partners.

We may share your information with sponsors of WBL event sponsors and partners who We hold events with for marketing purposes when you have given your permission for Us to do so. We may also share your information with these sponsors and partners for event administration purposes.

Please find the name of Our event sponsors and partners along with their Privacy Policy and Terms of Use:

Event sponsors and partners

Link of their policies


Terms of Use:

Privacy Policy:

  • Contests/ Competitions.

We may share your information with sponsors and partners for the purposes of selecting and notifying winners when you participate in any of Our contests/competitions. We may also share your information with entities offering any prize you have won in order for that entity to contact you about such a prize.

Please find the name of Our sponsors or partners in this regard along with their Privacy Policy and Terms of Use:

Sponsor or partner

Link of their policies


  • Social media organisations.

We may share your information with other organisations when Our Website use social plug-ins from these organisations. These other organisations may receive and use information about your visit and use of Our Website. When you browse and/or access Our Website or consume content provided by Us, any information collected by them may be linked to your account on their platform. For more information on how these organisations use Information, please read their privacy policies.

Please find the name of social media along with their privacy policy or practices and terms of use:

Social Media

Link of their Policies


Term of Use:

Privacy Policy:

  • Organisation/s that buy any of the WBL group companies.

We may share your information to any other organisation that buys, or to whom We transfer all or substantially all of Our assets and business. If this sale or transfer takes place, We will use reasonable efforts to try to make sure that the organisation We transfer your information to uses it in line with Our Privacy Policy.

  1. Further, WBL may share your personal information in the following circumstances:

  • With the International Bowling Federation ("IBF") and its relevant organizations: We may share your personal data with IBF and its predecessor or successor organizations to assist in their efforts to prevent corruption and doping in the world of bowling. This may involve activities such as preventing and detecting doping, corruption, or other breaches, administering anti-doping and anti-corruption programs, communicating with individuals, and safeguarding legal rights and safety. You can review IBF's privacy policy at [link to IBF's privacy policy and terms of use];

  • To enforce Our terms and rights: We may disclose your information to enforce or apply Our Terms of Use or to establish, exercise, or defend the rights of WBL, our staff, members, or others.

When We share your information, as specified above, with any organisation which accesses your information in the course of providing services on Our behalf, they will be governed by contractual restrictions to make sure that they protect your information and comply with applicable law. We may also independently audit these service providers to make sure that they meet Our standards. However, We will not be held accountable or responsible for any misrepresentations or breaches on their part.


We do not aim any of Our services directly at children under the age of 18 and We do not knowingly collect personal data about children under 18 in providing Our services.

If you have reason to believe that a child under the age of 18 has provided personal information to WBL through the use of its services, please email Us at support@worldbowlingleague.org. We will investigate any notification and if appropriate, delete the information from Our systems. If you are under 18, you must have consent from your parent or guardian to use Our services.


All information/data you provide to Us is stored on Our secure servers. We take reasonable measures to help protect information about you from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. If you feel your data has been compromised in any way, please contact Us immediately at support@worldbowlingleague.org.


We will only retain your information for as long as reasonably necessary to fulfill the purpose for which We collected it, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements.

The criteria used to determine Our retention periods include:

  • The length of time We have an ongoing relationship with you and provide the services to you (for example, for as long as you keep using the services or product or content);

  • Whether there is a legal obligation to which We are subject (for example, certain laws require Us to keep records of your transactions for a certain period of time before We can delete them);

  • Whether retention is advisable considering Our legal position (such as, for statutes of limitations, litigation or regulatory investigations).

Once the retention period expires, your information will be securely deleted or anonymized in a manner that prevents identification, unless otherwise required by applicable laws.


The following information applies to your data that We have processed or collected:

We process your data on the following: (1) with your consent; (2) as necessary to perform Our contract with you; (3) as necessary to comply with Our legal or regulatory obligations.

According to the applicable laws, you have the following rights:

  1. Right to access to and updating your personal information:

you have the right to access the information We hold about you. Also , you can request your personal information in a structured format, enabling its transfer to another data controller, as allowed by the right to data portability. This right applies when We process your personal data with your consent or for contract-related purposes, and when automated means are involved.

We strive to maintain the accuracy and completeness of your personal information. If you believe any information is inaccurate or incomplete, you can request its correction or removal. Please keep Us updated if your personal details change.

We may reject requests for access the information or rectification if they are evidently unfounded, excessive, or repetitive.

  1. Right to Object:

You have the option to opt out of Our use of your personal information for direct marketing purposes at any time.

If We are processing your information because it aligns with Our legitimate business interests, you also have the right to object. This means you can object to the processing of your personal information if it's based on Our legitimate interests. If you do object on these grounds, We will stop processing your personal information, unless We can show that We have strong and valid reasons for the processing that outweigh your interests, rights, and freedoms. We may also continue processing your information if it's necessary for legal reasons, such as defending against legal claims.

  1. Other Rights available to you:

Under specific situations, you have certain rights concerning your personal information:

  1. Right to Erasure: you can request the removal of your personal information from Our records.

  2. Right to Restrict Processing: you have the option to limit how We process your personal information under certain conditions as follows:

  • Where you contest the accuracy of your personal information;

  • Where you feel the processing of your personal information is contrary to the agreed purposes, for which it was taken;

  • Where you feel processing of your personal information is contradict the applicable laws.

  1. Protection from Automated Decision-Making and Profiling: you won't be subjected to decisions made solely through automated processing and profiling.

  2. Right to Withdraw Consent: you have the ability to withdraw your consent for the use of your personal information.

Please be aware that the rights mentioned above are not absolute. In certain situations, We may have the right to decline requests, either in whole or in part, in accordance with applicable laws. For instance, if processing is necessary to meet a legal requirement or for the purpose of asserting or defending legal claims, We may refuse a request for erasure. Similarly, if a request for restriction is clearly unjustified, excessive, or repetitive, We may choose not to honor it.

  1. How to exercise this rights:

If You would like to exercise any of those rights, please:

  • email, call or write to Us at support@worldbowlingleague.org and provide Us enough information to identify you (e.g. user name, registration details);

  • let Us know the Information to which your request relates.

We may need to verify your identity before fulfilling your request. We will try to comply with your request as soon as reasonably practicable.

Please note that We often need to retain certain data for record keeping purposes and/or to complete any transactions that you began prior to requesting a change or deletion (elaborated under this Privacy Policy). Further, because of the way We maintain certain services, after you delete your information, residual copies may take a period of time before they are deleted from Our active servers and may remain in Our backup systems. In addition, there may be certain information that We may not allow you to review for legal, security or other reasons.


If We decide to change Our Privacy Policy to incorporate necessary changes in technology, applicable law or any other variant from time to time, the updated Privacy Policy will be posted on this page. Such changes will be effective upon posting. If the changes are significant, We may choose to email all Our registered Users with the new details. If required by law, We will get your permission or give the opportunity to opt out of any uses of your information. In any case, you are advised to review this Privacy Policy periodically to ensure that you are aware of the latest version.


If you have any questions about how We use your information or if you have a concern about how your information is used, please contact the Data Protection Officer at support@worldbowlingleague.org.

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